What's Your Optical Practice Style?

Question 1

What matters most to your customers when choosing eyewear?

A Fashion and looking good — they want the latest styles

B Affordability — they're price-conscious buyers

C Quality and durability — they want the best

D Convenience — fast turnaround and one-stop service

Question 2

How often do you refresh your frame inventory?

A Frequently — I'm always bringing in new styles

B When prices are right — I stock up on deals

C Selectively — I curate a quality collection

D As needed — I focus more on lens services

Question 3

What's your biggest operational challenge?

A Finding unique frames that stand out

B Keeping costs low while maintaining margins

C Sourcing high-quality progressive/specialty lenses

D Managing lens processing turnaround times

Question 4

Who makes up most of your customer base?

A Young professionals and students

B Budget-conscious families

C Mature professionals (40+)

D Mixed — I serve a wide variety

Question 5

What would help your business grow the most right now?

A Fresh frame designs to attract younger customers

B Better pricing on stock lenses

C Access to premium lens options

D Faster lens processing and edging services

You're almost there! 👓

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The Trendsetter

You Keep Your Customers Looking Fresh!

Your practice thrives on style and staying ahead of the curve. Your customers trust you to bring them the latest eyewear trends.

Recommended Products for You

Mood & Milano fashion frames
Elar Blue light filtering lenses
Trendy acetate frame collections
Colorful contact lens options

Browse Our Frame Collections →

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💰

The Value Champion

You Master the Art of Great Deals!

Your practice succeeds by offering quality products at competitive prices. You know how to maximize margins while keeping customers happy.

Recommended Products for You

Rising Sun™ stock lenses — great margins
Elar budget-friendly frame line
Bulk accessory packages
Volume pricing on contact lens solutions

See Our Stock Lens Pricing →

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The Premium Pro

Quality is Your Signature!

Your practice is built on trust and expertise. Customers come to you for the best lenses and personalized care.

Recommended Products for You

Premium progressive lenses
Photochromic and transition lenses
Asti designer frame collection
Systane Ultra eye care products

Explore Premium Options →

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The Full-Service Pro

One-Stop Shop Excellence!

Your practice is a well-oiled machine. Customers love your convenience and fast turnaround times.

Recommended Services for You

Edging services — fast turnaround
Buy-out services for complex jobs
Complete accessory bundles
Mission lens programs

Partner With TKR →

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