Maximize your designs by uncovering real user insights

A deep understanding of your user experience saves you time and money.

We do User Research that empowers our partners to develop products based on validated assumptions.

Why do User Research?

A lot of time is wasted in development by building the wrong thing or building the right thing wrong – it shouldn’t be difficult for your users to get what they need.

Whether you are just beginning a project or have an existing prototype or website, we’re here to help you figure it out.

We conduct methodical and unbiased qualitative research using in-depth interviews, usability tests, or diary studies to uncover actionable insights from your existing or potential users.

Our Approach

We like to collaborate with you to make sure the insights we generate are practical and actionable.

Zero in your Goal

We design a research plan that’s hyper focused on your project goals.

Understand your User

We hold ourselves in curiosity, empathy, and impartiality when studying your users.

Design Thinking

We approach our projects with a deep focus on your user, technical feasibility, and business success.

Set you in Motion

We use critical and design thinking to craft strong and practical recommendations.

Our Work

Actionable User Insights with StyleGenie

We conducted research to improve the service process and customer experience of Manila’s first ever styling subscription box, StyleGenie.

Learn More

Validating Sustainable Housing with Amihan

We conducted research to validate Amihan Homes’ sustainable model of homeownership for Filipino millennials

Learn More

UX Concept for a Skincare App

We developed a conceptual prototype to help consumers understand which skin care products would best suit their needs

Learn More

UX Intern Case Studies

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UX Intern Case Studies

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On-Off group was really great honestly. The meetings were really nice, people were really nice; emails - lahat sila andyan na. Everything that we would probably need, ang bilis lang din ng responses. It's a very good experience overall

Dei

1Export

There's an organization and flow to the way you conduct things and I like that. I can see that from how the project moved smoothly. On-Off was able to prove through their output things we might have known and didn't have the right perspective for, things we have missed out on. I had a pleasant experience with On-Off and they are definitely one of the top choices.

Bev

FullyBooked

I would also attribute a lot of the credit to the individual/point person who was an intern at the time. He had lots of good personal insights and he really dug into the smaller aspects of the app that even the team didn't see even after countless hours of going back and forth on what to look for.

Russ

LAB.ph

Good that your team is very consistent. The guys that handled my project were very responsive and organized. From the proposal to the key recommendations and findings of the research--it was very thorough and rich with insights.

Allen

Bluethumb

Our Testimonials

On-Off group was really great honestly. The meetings were really nice, people were really nice; emails - lahat sila andyan na. Everything that we would probably need, ang bilis lang din ng responses. It's a very good experience overall

Dei

1Export

There's an organization and flow to the way you conduct things and I like that. I can see that from how the project moved smoothly. On-Off was able to prove through their output things we might have known and didn't have the right perspective for, things we have missed out on. I had a pleasant experience with On-Off and they are definitely one of the top choices.

Bev

FullyBooked

I would also attribute a lot of the credit to the individual/point person who was an intern at the time. He had lots of good personal insights and he really dug into the smaller aspects of the app that even the team didnt see even after countless hours of going back and forth on what to look for.

Russ

LAB.ph

Good that your team is very consistent. The guys that handled my project were very responsive and organized. From the proposal to the key recommendations and findings of the research--it was very thorough and rich with insights.

Allen

Bluethumb

Frequently asked questions

What is the exact outcome?

At the end of the project, you come out with insights and recommendations from our UX team that you can immediately act upon.

I'm not sure if this is exactly what I need, can we discuss this?

We get that not all problems or needs are the same. Get in touch so we can see where you’re coming from!

Get in touch

What problem are you trying to solve? Talk to us!

We will listen to your ideas and come up with a free proposal for you – no strings attached.
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All services offered are fully-remote.
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hello@onoffgroup.com
+63 917 589 8361

It was a pleasure working with the On-Off team. They were responsive, thoughtful, effective, and delivered all tasks beyond expectations. Thank you for your excellent contribution to the project.

Dr. Christel Gudberg

CEO & Co-Founder of Hupela and Head of Human Performance Lab at Ludger

Maximize your designs by uncovering real user insights

Why do User Research?

Our Approach

Zero in your Goal

Understand your User

Design Thinking

Set you in Motion

Our Clients

Our Clients