Introduction to Design Thinking
In this session, we explore the fundamentals of Design Thinking—a human-centered approach to innovation. We walk through the 5-stage process and show how reframing problems can lead to significantly better solutions.
Key Takeaways:
- Why empathy is the foundation of true innovation.
- How to define the right problem before solving it.
- The power of rapid, iterative prototyping.
Introduction to User Experience Design
In this session, we dive into the core principles of UX Design. We discuss why good design is good business and how to move from "guessing" to "knowing" what your users need through research and validation.
Key Takeaways:
- The critical difference between UI (User Interface) and UX (User Experience).
- Why "you are not the user" is the golden rule of design.
- How to measure the business ROI of usability improvements.
